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Leaders of Cobb: Nicole Long

Nicole Long

Owner, Twinkle Toes Nanny Agency West Cobb

THE STORY: I am an Atlanta native. I attended Florida A&M University where I earned a bachelor’s in Accounting and a master’s in Finance. Upon graduation, I began my career in finance and spent more than 20 years at Fortune 500 companies. In 2018, I became a mom through adoption, and everything I thought was important changed. I wanted to find work that would provide me flexibility to spend time with my daughter. I was a customer of Twinkle Toes Nanny Agency first, having found an amazing nanny. A year later, the business was up for sale and I realized it was the perfect time to take the leap and become an entrepreneur.

WHY I CHOSE TO LIVE IN COBB: Growing up in SW Atlanta, we came to Cobb frequently for shopping and entertainment. When I moved back to the area, I knew Cobb County was where I wanted to settle down. I have lived and owned homes in Marietta, Smyrna, and now Mableton. Since I spend most of my time in the Smyrna/Mableton area, it was only fitting that my business is here as well. Cobb County is filled with growing families who we connect with and serve daily.

WHAT DO YOU LOVE MOST ABOUT YOUR JOB? My job is incredible. It allows me to connect with families throughout the area while giving me the flexibility to spend time with my own daughter. Our goal at Twinkle Toes is to provide families with childcare providers that are “second to Mom!” I know what it is like to be a busy working parent and I make it my mission to help ease the stress by providing quality childcare. During the current pandemic, our team has pivoted to add childcare providers who can assist parents with virtual learning. Our clients are pleased and tell us our process made the transition a smooth one for them and their children.

LEISURE TIME: As an entrepreneur and a single mom, downtime is limited. When I do have leisure time, I enjoy meeting friends at The Battery Atlanta or shopping at the Avenues. I am also a big Atlanta sports fan, so you will often find me in attendance at a game. My daughter and I enjoy finding all the cool playgrounds and splash pads around town and walking the Silver Comet Trail.

BEST ADVICE: I know it’s a cliché, but “Carpe Diem,” (Seize the Day). I have learned it is important to figure out what you want in life. Once that is determined, stay focused on your ultimate goals and be open to the opportunities that come your way.

WHAT’S NEXT? Being the best mom and business owner I can be. As an entrepreneur, I will continue growing Twinkle Toes Nanny Agency to serve wonderful families in Cobb. And I will keep my eyes open to new opportunities. You never know what’s around the corner.

404.625.4278 • twinkletoesnanny.com/west-cobb

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